Three Most Essential SEO Elements for Our Website!
While there are close to thousands of signals which decide the fate of your website as far it’s ranking on search engines is concerned, but then there are three most essential elements of SEO which we should never neglect while developing a website or blog.
Read on this blog post of mine on those three most essential SEO elements for our website which we should never neglect.
Last day only I was thinking about the latest Pigeon update by Google, and I was wondering if this is something which can destroy someone as Panda or Penguin did? Honestly with so many Google updates like EMD, Penguin, Panda, and now Pigeon, webmasters are now a bit confuse. They all are not at all sure of what things are of most urgent nature as far as SEO is concerned.
Though I am not an SEO expert, but the little knowledge which I do possess in SEO is clearly indicating me these three things which can be considered as a vital ingredients for the ranking of any website or blog.
Here are those three most essential SEO elements which anyone should not ever ignore while developing their website:
Like we say “Content is The King”, and it is actually very much true as far as SEO is concerned. I have seen many a websites ranking on Google search results, simply because of their awesome content. Their owner don’t even know the ABCD of search engine optimization and just focus on developing user friendly, unique and informative content and hence they are ranking.
You can also read my blog on the precautions required related with user generated content!
The content of your website should be something which can force anyone who reads it to say wow. Now anyone who is going to like any piece of content will definitely show this affection on their social network as well. Thus you will automatically getting back links, and a positive impact on the ranking of your website or blog.
Another factor which you are required to take care of is the duplicity of the content of your website. Make sure to use Canonical tags so that it should not even be considered as a duplicate content from your own website too.
Along with the content which you produce for your website, user generated contents also plays a vital role in deciding the ranking of your website.
Another very vital thing as far as the SEO of your website is concerned is the links; no matter if it is either on your website or coming from some other websites. All the outbound links from your website and all the inbound links to your website, actually matters a lot for the ranking of your website on search engines, especially Google.
It is the sole responsibility of the site owner to check for the links which are going out from their website and to make sure that it should go to quality sites only. If you consider that the quality of the sites that you are linking to is less, simply use NoFollow tags to restrict Google to index it.
Similarly for your back links as well, make sure it is coming from quality websites, else disavow it. Otherwise soon your website will have unnatural links penalty.
If you don’t know about Google Disavow Links Tool, then must check this blog.
I guess we all are aware of the fact that mobile searches are increasing day by day, and influence is now given to sites which can come up good on mobile phones and tablets as well along with PC, i.e. on multiple devices. If you are not yet aware of the fact that websites with responsive designs are getting more preferences in search engines algorithms, then you should start exploring how you can convert your website into a responsive website.
There might be differences in whether we should go with different sites for mobile users or can have the same website with a responsive design, but then there should not be any argue for the need of having a fast and responsive website for mobile users as well.
You can also read this blog of mine on the SEO benefits of Responsive Web Design!
I guess in a blog it is hard to contain all those thousands signals which Google is considering to rank your website in SERP, but then these three were the most important one I think as.
Hope you liked this blog post of mine. Please do share your opinion about it. I will wait for your comment on this blog post of mine.
Very few people have the courage to follow one’s conviction and you’re one of them. It seems that after writing a post on importance of regular posting, you started to post regularly on techacid instead of monthly.
Thank you so much Ravish, though I started posting regularly but I am sure I would not be able to make it a daily practice, you know the difficulties in maintaining two blogs at the same time 🙂
Thanks for posting. I am still learning!
That is so nice of you Datta, thank you so much 🙂
Sir it so true even in the starting I didn’t knew. 😛
Your blog is like ideal to newbie 🙂
Thank you so much Vivin, I am glad that you liked my blogs 🙂
Thanks Alok, as always a very productive post. These three pointers definitely make a huge difference to any site and content is always the king indeed :).. As for the back links, I am still working on them. Hopefully I will understand it better when it starts showing more results..
Thanks Vinay, I am glad that you liked it. Truly content plays a vital role in deciding the fate of your website, but unfortunately here in India many people don’t even understand the importance of it. I have many CEO’s out here who can simply dictate us that copy the content from somewhere online and modify it a bit and it will work. Unfortunate.
Surely buddy you can realize these things in a proper manner when it comes to your practical life only. 🙂 With time you will have enough experience about all these things.
Bad quality website links on our blog leads to Unnatural links penalty by google :O ! Really I had no idea back links from our website if not good in quality can affect so badly to the blog ! There is always so much that I get to learn from your posts ! Thank you so much!
“Bad quality website links on our blog leads to Unnatural links penalty by google” Najm Nisa, it won’t give you a Unnatural links penalty, but yes it will penalize your website on Google. On the other hand Bad quality website links to our blog leads to Unnatural links penalty by google.
Thank you so much for appreciating my efforts. 🙂 I am glad that I can provide some value to my readers 🙂
Insightful article, Alok. I am still trying to figure out the concept of links and guest blogging. I have a few questions:
1. Won’t outbound links take away my reader?
2. Should I guest blog on other websites or ask others to write on my site? Which option is better.
Thank you Gitanjali for sharing your comment on this blog post of mine. Let me tell you one interesting thing, outbound links will actually help your reader to stay on your website for a longer duration, only if you are linking to quality websites. Always make a practice that any outbound links to any other website should open in a new window, and if you link something just make sure that it should have quality which can attract your readers.
See ideally at the beginning it is you only who will have to approach to other bloggers to publish your guest blog on their site. Once you have an authority site then automatically people will start approaching you for it, but yes meanwhile you can also ask fellow bloggers to write on your blog. This will give the variety to the content which you publish on your site.
Hope it has cleared the doubts, if you want to know more about how to do guest blogging in a proper way you can also check my Ebook on it at: http://www.flipkart.com/anybody-can-do-blogging-not-guest-blogging/p/itmdw3zrhhdwfybt
Yeah Alok ji, these insights are very true for a novice like me 🙂 esp on the linking aspect, I have to work more.
Keep guiding us
Good wishes.
Thank you so much Ruchi, I am glad that you like it. Links are something on which every blogger has to work through out their life 🙂